Episodes
Wednesday Nov 08, 2023
Freelance: Before and After
Wednesday Nov 08, 2023
Wednesday Nov 08, 2023
Welcome to another episode of The Two Marketeers podcast! This is the first episode in Season 4 that dives into a more personal side of The Two Marketeers around how they've designed how they both work and live. They compare their work/life experiences both pre and post-freelance.
This episode starts with Sean and Lindsay asking each other the critical question, "What's the biggest difference in how you work now (as a freelancer) compared to when you were last an employee?" Intrigued to find out the answers? Sneak peek: ever heard of busy and bored?
Tune in to find out what on earth that means. Happy listening, Marketeers!
Wednesday Oct 25, 2023
Designing Smarter, Not Cheaper
Wednesday Oct 25, 2023
Wednesday Oct 25, 2023
In this episode of The Two Marketeers podcast, co-hosts Sean Patrick and Lindsay Waugh go back in time... to design school. As she thinks back, Lindsay's number one takeaway from her design school experience is the extreme resilience learned from selling ideas. Sean states that he's not a salesperson, and Lindsay disagrees. They discuss how strategy is both the thinking and the selling of ideas. But in today's world of shrinking budgets, ideas are not enough. You need to do more with less. Strategy enables you to design more meaningful ideas that move businesses and brands forward. Key message: Design smarter, not cheaper, ideas.
For reference:
Brand Master Podcast, Strategy in Experiential Design (W/ Paula Murray)
Thursday Oct 12, 2023
Design is Everything
Thursday Oct 12, 2023
Thursday Oct 12, 2023
The Two Marketeers are back LIVE in the studio for the kick-off of Season 4! Who would've thought!?!
In this episode, The Two Marketeers introduce the theme of Season 4, which is… DA-DA-DAAAA Designing Experiences! Throughout Season 4, The Two Marketeers will explore two sides of designing experiences. The first is how strategy helps brands and marketers design more meaningful experiences for their audiences. The second is the more personal side of experience design, where co-hosts Sean and Lindsay will bring forward their point-of-view on modern ways of working and how people have the power to design how they work and live.
Let's do this, Marketeers!
Wednesday Jul 12, 2023
Quality Over Quantity, Baby! (Our Obsession with Progress)
Wednesday Jul 12, 2023
Wednesday Jul 12, 2023
Another season comes to a close, Marketeers!
In this Season 3 finale of The Two Marketeers podcast, hosts Sean and Lindsay reflect on their journey over the past 10 months and share one key learning each of them will remember most.
First, Lindsay shares her insights on the pervasive obsession with progress and forward motion experienced by individuals and brands alike. Sean labels this obsession "MOMENTUMMMM" and then brings his unique perspective to the table, emphasizing his pursuit of quality over quantity in both work and life.
Wrapping up their third season, The Two Marketeers provide thought-provoking and, dare we say, wise perspectives that will leave listeners inspired and motivated to give themselves the space they need to rest, recharge and reframe over the summer.
See you in Fall 2023, Marketeers!